Business Basics

Tuesday, April 14, 2015 9:00 AM to 1:00 PM
Starting Your Own Business can be challenging...are you ready? This four-hour workshop is conducted by experienced business advisors and designed as a step-by-step guide for the first-time business owner. Your payment to attend the workshop includes a start-up workbook, handouts and access to 20 online courses in money, marketing and management. When you leave, you will be well-informed about the resources available and the steps involved in launching a successful business. Highlights of the workshop: - Evaluate whether there is a viable business in your good idea - Identify your target customers and explore how to conduct market research - Learn how to register your company, apply for tax numbers and protect your brand - Prepare to write an effective business plan - Find out about financing options and learn what a credible loan package looks like - Understand your "Next Steps" By the end of this workshop you will be well-informed about the resources available to you and the steps involved in launching a successful business.
Speaker: Deb Eibner
Fee: $ 99.00

Marketing and Sales

Wednesday, April 08, 2015 2:00 PM to 4:00 PM
How can branding be profitable? Why should you concern yourself with branding as a small business? What are the first steps to branding? This 90-minute workshop will begin by shedding light on what branding, image, and identity are and how they work, how to discover these critical parts of your business, and how these marketing concepts work to your advantage in the Upper Valley. The second half of this workshop will take these rules and apply them in reality by designing a logo and business card for one lucky attendee's business. Join us in a hands-on, fun exercise that will energize your creativity and benefit your business! Soon you'll know not only does branding make small business sense, but you'll be effectively branding to make those dollars and cents.
Speaker: Aquilino Arts - Maria Dailey